Privacy & Consent
Consent signals are carried through from collection to activation, so the choices people make follow their data across every channel.
Trust & compliance
Advertising that people can trust
A programmatic platform sits between advertisers, publishers, and the people who see the ads. We treat privacy, brand safety, traffic quality, and platform security as part of the product — not a policy page bolted on at the end.
Brand safety controls
01 / how we operate
The controls behind every campaign
Data Protection
First-party data is handled with hashing, access controls, and retention limits. We do not sell personal data.
Brand Safety
Content categories, blocklists and allowlists, and placement-level controls keep ads away from unsuitable environments.
Fraud & Invalid Traffic
Pre-bid and post-bid filtering runs alongside traffic-quality scoring, aligned to recognised invalid-traffic guidance.
Vendor Management
Third-party partners are reviewed before and during engagement, with documented expectations for data handling and delivery quality.
Platform Security
Encryption in transit and at rest, role-based access control, and audit logging across the console and the serving path.
02 / standards we build to
Aligned to the frameworks our customers already use
Our controls are built to map against the privacy and security frameworks enterprise teams are assessed on. We describe these as alignments, not certifications — you can review the detail during due diligence.
Framework alignmentReviewed periodically
Data protectionGDPR & CCPA aligned
Security controlsBuilt to SOC 2 control requirements
Information securityAligned to ISO 27001 practices
Traffic qualityRecognised invalid-traffic guidance
How controls are kept current
Controls are reviewed on a scheduled cadence. Penetration testing runs on a regular cycle, with findings tracked to resolution. Access to production systems is limited by role and logged.
Questions before you commit
Security and privacy documentation is available to prospective customers under NDA. Ask your contact, or reach us at [email protected].
Need our security and privacy detail?
We are happy to walk your security or legal team through how the platform handles data, content, and access.